News

Rain launches Newforma Web site

Portsmouth, NH - Rain was asked to help Newforma clearly communicate the benefits of their project management software. Because they serve architecture, engineering, construction and owner/operators organizations, they needed a site that would serve and speak to all. Rain created a flash presentation on the home page, which spoke to the complexity of the building process and then created a site that shows how Newforma’s solution will improve efficiency and project control. By aggregating the content and presenting it in a user-friendly environment, the advantages of Newforma are easily found.

Vice President of Marketing, Marni Hoyle, says “The design itself is just great, but what really makes the site work is the fact that Rain understood how to present our products and services so the user could navigate the site so successfully. By understanding our business objectives Rain was able to help us leverage our message to its fullest.”

Newforma is a software company serving architecture, engineering, construction, and owner/operator (AECO) organizations worldwide. Their mission is to develop and market industry-leading software solutions which significantly improve the productivity of the building project team by streamlining work processes, reducing exposure from errors and omissions, improving coordination and communication, increasing cost and quantity visibility, and enabling greater repeatability of project success. www.newforma.com.